Joe de Sena

Hi, I am Joe de Sena

Founder and CEO of Spartan, the world’s leading

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My Vision

“To get 100 million people healthy and off the couch (only 93 million to go), get Obstacle Racing recognized as an Olympic Sport and to guide my kids to be badass, productive, and happy for when they are out on their own.”

About Joe

Joe has demonstrated his entrepreneurial drive since his pre-teens. From selling fireworks at age eight, to building a multimillion-dollar pool business in college, to creating a Wall Street trading firm, and now the world’s fastest growing sports movement, De Sena is a living definition of the word entrepreneur

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The Farm

700 acres in the center of Vermont covered in mountain bike and hiking trails. Home of the infamous Death Race founded by Joe along with his General Store and its famous from the farm menu. Joe invites people from all over the world to come to the farm and work, play, team build, and train. It is no secret that its not exactly like hanging at the beach, but it has been known to reintroduce a person to themself.

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Podcasts

Joe travels the world chasing down the secrets to success in all aspects of life. He interviews successful athletes, authors, entrepreneurs, professors, monks, moms and adventurers who can shed light on what it takes to get to the top and stay there and shares what he learns.

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